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Bras
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Discounted40D Bra Size
All Bra Sizes
These Honeylove bras are designed to comfortably lift and support a 40D cup size. Browse our collection of 40D bras and find your perfect fit.
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V-Neck Bra
Wireless Bra
Seamless, raw-edge construction eliminates visible lines and bulging under any outfit. The hardware-free design vanishes completely beneath form-fitting clothing. Plush interior lining delivers cloud-soft comfort against skin. Bonded cradle architecture replaces conventional underwire, offering exceptional support without sacrificing comfort.
View More DetailsV-Neck Bra
$64
$52
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CrossOver Bra
Wireless Bra
Signature mesh accents elevate this wireless bra beyond the ordinary. A bonded cradle delivers maximum comfort and support without traditional underwire. Smoothing side wings eliminate back and underarm bulges. Convertible, adjustable straps allow you to customize your fit. Four-way stretch premium fabric adapts and conforms to your unique shape.
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CloudEmbrace Bra
Wireless Bra
The wireless bra that feels like you're wearing a cloud. This bra features molded memory foam cups that support, lift, and shape. Cloudfuse™ honeycomb bonding eliminates the need for bulky seams, resulting in an invisible appearance underneath clothing. Wide, smoothing wings at the underarms, sides, and back eliminate bulging. The bra's perfect coverage cups and adjustible, convertible straps work with a variety of necklines.
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SoftForm Bra
Wireless Bra
We transformed our best-fitting, highly supportive V-Neck Bra by crafting it in the softest, most enchanting fabric yet. This wire-free style relies on a bonded cradle for support and comfort, eliminating the need for traditional underwire. Its sleek, hardware-free design remains completely invisible under even the most form-fitting outfits.
View More DetailsSoftForm Bra
$69
$63
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Silhouette Bra
Wireless Bra
Flexible stretch silicone combined with soft velveteen flocking delivers dynamic, personalized support. Constructed with a bonded support system that eliminates uncomfortable underwire and includes contouring side panels that smooth the back and sides. Invisible, raw-cut edges vanish beneath any outfit. Convertible, adjustable straps let you dial in your ideal fit.
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CrossOver V-Neck Bra
Wireless Bra
Engineered with our exclusive mesh fabric and a plunging neckline. This wire-free construction features a bonded cradle beneath the bust that provides lift and support without any metal hardware. Sculpting side wings shape your profile and eliminate back and underarm bulge. Adjustable, convertible straps let you customize the fit to your preference. Adaptable, multi-way straps combined with four-way stretch material allow the bra to mold seamlessly to your individual shape.
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CrossOver Contour Bra
Wireless Bra
We've reimagined our signature CrossOver bra now with built-in light foam cups for extra support and a beautiful contoured shape. This style comes in cup and band sizing for a precise and flawless fit. Stationary foam cups replace removable pads. A hidden bonded structure provides support without underwire, and wider smoothing wings ensure a seamless and smooth silhouette. Premium materials and four-way stretch fabric feel like a dream against skin. Adjustable, convertible straps let you personalize your fit.
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Silhouette Roses Bra
Wireless Bra
Our signature rose-pattern silicone features plush velveteen flocking that provides elevated support and gentle grip. A bonded cradle eliminates traditional underwire, while broad side panels sculpt your back and sides into a smooth, uninterrupted silhouette. Raw-cut edges vanish under any garment, and adjustable, convertible straps offer personalized fit with total flexibility.
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CloudEmbrace Bra with CloudWire
Underwire Bra
Meet the world's most comfortable underwire bra. • Flexible CloudWire is wrapped in light, airy foam for a protective cushion and zero chance of wire-poking• This cloud-like t-shirt bra features molded marshmallow foam cups for modesty, support and shape without adding bulk.• CloudFuse honeycomb bonding and super soft raw cut wings provide extra back and side smoothing.• Beautiful S-shaped perfect coverage neckline flatters your natural shape and gives the exact right amount of coverage.• Addjustable, convertible straps can be crossed in the back for a racerback fit and added security.• Patent-pending
View More DetailsUnderwire Bra
New!
X Balance Bra
Wireless Bra
The X Balance Bra is designed to lift, separate, and support better than any other wireless bra on the market.• Soft elastic intersects at the center delivering beautiful separation and eliminating uniboob.• Built-in light molded foam cups provide shape and lift without adding bulk.• Floating mesh provides extra hold and has a beautiful sheer appearance at the neckline.• Ultra-plush elastic underband feels like a soft hug with the perfect amount of recovery.• Adjustable straps and hook and eye back closure let you customize your fit.• Patent-pending
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CrossOver Lace Bra
Lace Bra
Subtle flat lace accents transform this everyday staple into something genuinely elegant. Engineered with a bonded underbust cradle that eliminates the need for conventional underwire, structured side wings that contour back and underarm zones, and molded foam cups that enhance your natural shape. Flexible, adjustable straps conform to your individual frame, while plush four-way stretch fabric moves seamlessly with you throughout the day.
View More DetailsLace Bra
CrossOver Lace Bra
$69
$59
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CrossFlex Activity Bra
Wireless Bra
Engineered for comfort and support, this bra moves with you through everyday life and light workouts. Softer than your standard bra but just as supportive as your favorite active style, it’s designed to do it all. The silicone-cushioned band and smoothing wings deliver seamless 360° contouring. Adjustable straps and a hook-and-eye back closure make wear effortless. Cloudfuse™ bonding replaces underwire for superior comfort and lasting support.
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CloudLift Bra with CloudWire
Underwire Push-Up Bra
Forget what you know about push-up bras. The CloudLift Bra is designed to give you a lifted look, not a larger cup size. It looks natural, feels incredible, and is totally everyday wearable. • Boost technology pushes from the lower cup only, creating a more rounded swell and increased firmness.• Molded foam cups provide shape and modesty without ever digging into your neckline.• Cloudwire technology embeds a semi-flexible wire inside a cushioned channel at the base of the cup.• Smoothing wings create a seamless finish under clingy T-shirts and clothing.• Adjustable straps and hook and eye back closure let you customize your fit.
View More DetailsUnderwire Push-Up Bra
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Softform Bra
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Superpower BriefWhat is a 40D bra?
The letter in your bra size, also known as your cup size, shows how much fuller your bust is compared to your band measurement. For a D cup, your bust measures about 4 inches larger than your underbust.
Your band size, represented by the number in your bra size (like the “38” in 38D), measures the circumference around your ribcage, just beneath your breasts. Since the band provides most of a bra’s support, not the straps, choosing the correct band size is essential for lasting comfort and stability.
Key bra features for 40D bra size
For a 40D bra size, support and structure become especially important to ensure comfort and a flattering shape. If your goal is to enhance lift and cleavage, choose bras with molded or padded cups and strong underwire support.
These styles help shape and center the bust while maintaining stability throughout the day. For everyday wear, look for bras with wider straps, full-coverage cups, or side panels.
These features help distribute weight evenly and prevent digging or slipping. If you prefer something more relaxed, wireless bras with reinforced bands or bonded support can provide comfort without sacrificing structure for a [insert band and cup size] bra size.
This is a great option for women with fuller busts who prioritize comfort. When wearing a larger band size, look for bras that have broad, supportive wings and a smartly shaped back to smooth out bulges and maintain a polished appearance.
Ideal fit for a D cup bra
For someone with a D cup, the ideal bra fit focuses on strong support, full coverage, and all-day comfort. The cups should fully contain your bust without any gaping, spillage, or bulging, offering a smooth and lifted shape.
The band should provide the majority of the support. It should feel firm and secure around your ribcage without digging in (you should be able to fit two fingers comfortably underneath).
The cups should sit flat against your chest, enclosing all breast tissue with no wrinkles or overflow along the top or sides. The center gore (the middle part of the bra) should rest firmly and evenly against your sternum to ensure proper lift and separation.
For D cups, look for wide, supportive straps and structured cups to distribute weight evenly and prevent shoulder strain while maintaining a flattering shape.
Choosing the right 40D bra
First, use our bra size calculator to confirm you’re a 40D size. Once you’ve verified your fit, consider your main priorities as a D cup and choose a style that delivers the perfect blend of support, lift, and comfort.
With its elegant mesh design, full-coverage cups, and adjustable straps, the CrossOver Bra provides both beauty and structure. It's an excellent choice for a 40D size seeking stylish support and a secure fit.
Designed for daily comfort and reliable lift, the Silhouette Bra is ideal for a 40D size looking for all-day support. Its adjustable features ensure a personalized, comfortable fit that stays in place.
The SoftForm Bra combines cloud-like softness with gentle hold. Its hardware-free construction makes it a cozy option for a 40D size who want light, relaxed support.
Featuring sturdy foam cups and light padding, the CloudEmbrace Bra offers a smooth, rounded shape with gentle lift. It's perfect for a 40D size wanting structured support and a flattering silhouette.