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Bras
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Discounted44C Bra Size
These Honeylove bras are built to comfortably support and lift a 44C cup size. With soft materials and smart construction, they offer a smooth silhouette that moves with you. Shop our 44C styles to find the one that fits just right.
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V-Neck Bra
Wireless Bra
Raw-edge, seamless bra engineering removes every risk of visible lines or bulging. The hardware-free construction disappears flawlessly beneath form-fitting garments. Luxuriously brushed interior lining feels cloud-soft on skin. A bonded cradle architecture substitutes traditional underwire, delivering exceptional comfort alongside reliable support.
View More DetailsV-Neck Bra
$64
$58
CrossOver Bra
Wireless Bra
Refined mesh accents distinguish this wireless bra from ordinary options. A precision-bonded cradle delivers superior comfort and support without traditional underwire. Sculpted side panels smooth your back and underarm zones for a sleek silhouette. Adjustable, convertible straps allow you to customize the fit to your frame. Premium four-way stretch fabric contours to and adapts with your unique shape.
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CloudEmbrace Bra
Wireless Bra
The wireless bra that feels like you're wearing a cloud. This bra features molded memory foam cups that support, lift, and shape. Cloudfuse™ honeycomb bonding eliminates the need for bulky seams, resulting in an invisible appearance underneath clothing. Wide, smoothing wings at the underarms, sides, and back eliminate bulging. The bra's perfect coverage cups and adjustible, convertible straps work with a variety of necklines.
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SoftForm Bra
Wireless Bra
We took our perfectly fitted, super supportive, V-Neck Bra and gave it the softest, most magical fabric ever. This wireless bra features a bonded cradle that replaces underwire for maximum comfort and support. The bra's hardware-free design lies invisibly underneath tight clothing for a truly invisible finish.
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Silhouette Bra
Wireless Bra
Pliable, elastic silicone features a plush velveteen coating that delivers adaptable lift. Designed with a bonded support structure to eliminate metal underwire and contouring panels across the back and sides. Laser-cut, no-seam construction vanishes beneath any outfit. Straps offer adjustability and multiple wearing options so you can dial in your ideal fit.
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CrossFlex Activity Bra
Wireless Bra
Engineered for comfort and support, this bra moves with you through everyday life and light workouts. Softer than your standard bra but just as supportive as your favorite active style, it’s designed to do it all. The silicone-cushioned band and smoothing wings deliver seamless 360° contouring. Adjustable straps and a hook-and-eye back closure make wear effortless. Cloudfuse™ bonding replaces underwire for superior comfort and lasting support.
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Silhouette Roses Bra
Wireless Bra
Our proprietary rose-pattern silicone with luxurious velveteen flocking delivers enhanced support and secure hold without slipping. The bonded cradle construction replaces restrictive underwire, while wide side panels smooth your back and sides for a seamless, sculpted profile. Invisible raw-cut edges disappear beneath any outfit, and fully adjustable, convertible straps let you customize your fit with complete versatility.
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CrossOver Contour Bra
Wireless Bra
We've reimagined our signature CrossOver bra now with built-in light foam cups for extra support and a beautiful contoured shape. This style comes in cup and band sizing for a precise and flawless fit. Stationary foam cups replace removable pads. A hidden bonded structure provides support without underwire, and wider smoothing wings ensure a seamless and smooth silhouette. Premium materials and four-way stretch fabric feel like a dream against skin. Adjustable, convertible straps let you personalize your fit.
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CrossOver Lace Bra
Lace Bra
Delicate flat lace details elevate this wardrobe essential into something truly refined. Designed with a bonded under-bust band that removes the need for traditional wire, supportive side panels that smooth back and underarm areas, and shaped foam cups that complement your silhouette. Versatile, adjustable straps adapt to your unique proportions, while soft four-way stretch material flows effortlessly with your body from morning to night.
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CloudEmbrace Bra with CloudWire
Underwire Bra
Meet the world's most comfortable underwire bra (patent pending). Flexible CloudWire™ is embedded in this bra's plush foam padding for a protective cushion and zero chance of poke-through. This modern, light-as-a-cloud t-shirt bra features molded foam cups for support and shape, CloudFuse™ honeycomb bonding for extra back and side smoothing, and adjustable straps. The evolution of underwire is here. Flexible CloudWire™ is embedded into foam padding Molded foam cups shape and support CloudFuse™ honeycomb silicone provides back and side smoothing Adjustable straps and back closure Patent pending
View More DetailsUnderwire Bra
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X Balance Bra
Wireless Bra
The patent-pending X Balance Bra is designed to lift, separate, and support better than any other wireless bra on the market. Its signature crisscrossing “X” at the center front delivers beautiful separation and eliminates uniboob. Adjustable straps, full coverage cups, and a soft but supportive underband make this the perfect option for anyone seeking comfort and definition.
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Crossover Bra
CloudEmbrace Bra
Silhouette Bra
Softform Bra
Superpower Short
Liftwear Cami
Everyday Undies
Crossover Brief
Cami Bodysuit
Superpower BriefWhat is a 44C bra?
The letter in your bra size, aka your cup size, indicates how much larger your bust measures compared to your band. A C cup, for instance, means your bust measurement exceeds your underbust by approximately 3 inches.
Your band size is the numeric component of your bra size, such as the ""38"" in 38C, and corresponds to the circumference around your ribcage directly beneath your breasts. Because the band delivers the majority of a bra's support rather than the straps, selecting the correct band size is essential for genuine comfort and security.
Key bra features for 44C bra size
For a 44C bra size, you’ll find a wide range of styles that complement your natural shape while offering balanced support. If you want to enhance your shape or create more cleavage, opt for bras with structured foam cups or light padding.
These add definition without overwhelming your frame. A C cup generally benefits from medium to firm support, so you can comfortably explore both underwire and wireless options depending on your needs.
For a [insert band and cup size] bra size, we recommend skipping the bralette and opting for a wireless bra with bonded or molded support. Wireless bra styles offer lightweight and flexible support, plus additional smoothing and shaping benefits that a bralette can't provide.
For those in larger band sizes, opt for bras featuring wider wings and a contouring back design to smooth the sides and minimize any bulges for a clean silhouette.
Ideal fit for a C cup bra
For someone with a C cup, the ideal bra fit emphasizes structured support, smooth shaping, and secure lift. The cups should comfortably contain your bust without any gaping or spillage, creating a naturally rounded silhouette.
The band should do most of the supporting. It should feel firm and stable around your ribcage, but never tight or restrictive (you should still be able to fit two fingers underneath).
The cups should sit flush against your chest, fully encasing your breast tissue without wrinkles or overflow at the top or sides. The center gore (the middle part of the bra) should rest flat against your sternum, ensuring proper separation and support.
For C cups, look for well-anchored straps and cups with moderate coverage to balance lift and comfort throughout the day.
Choosing the right 44C bra
First, use our bra size calculator to confirm you’re a 44C size. Once you’ve verified your fit, consider your key priorities as a C cup and choose a style that offers the right balance of lift, shaping, and support.
With its elegant mesh detailing, full-coverage cups, and adjustable straps, the CrossOver Bra is a stylish and supportive choice for a 44C size seeking a secure fit with a flattering shape.
Perfect for everyday wear, the Silhouette Bra combines soft comfort with dependable support. Its adjustable features allow a 44C size to fine-tune their fit for all-day ease and confidence.
The SoftForm Bra delivers unmatched comfort with its ultra-soft fabric and hardware-free construction. It’s an excellent option for a 44C size who want gentle support while relaxing or lounging.
Designed with sturdy foam cups and light padding, the CloudEmbrace Bra provides smooth shaping and a natural lift. It's ideal for a 44C size looking for structure and a softly contoured silhouette.