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Discounted40A Bra Size
All Bra Sizes
These Honeylove bras are designed to comfortably lift and support a 40A cup size. Browse our collection of 40A bras and find your perfect fit.
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V-Neck Bra
Wireless Bra
This wireless bra replaces traditional underwire with a bonded cradle that delivers exceptional comfort without sacrificing support. The premium brushed lining feels feather-soft against your skin, while the hardware-free construction disappears seamlessly beneath even your most form-fitting outfits. Raw-cut edges and seamless engineering ensure a smooth, bulge-free silhouette every time.
View More DetailsV-Neck Bra
HK$530
HK$477
CrossOver Bra
Wireless Bra
Honeylove's signature mesh details take this wireless bra to the next level. This wireless bra features a bonded cradle that replaces underwire for maximum comfort and support. A smoothing bra wing eliminates bulges at the back and underarm. Adjustable, convertible bra straps let you modify your fit. Premium four-way stretch fabric molds and expands to your shape.
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CloudEmbrace Bra
Wireless Bra
The next-level wireless bra—so soft, it’s like wearing a cloud. Its molded memory foam cups contour and support beautifully, while innovative Cloudfuse™ honeycomb bonding delivers a sleek, seam-free finish under every outfit. Wide, smoothing panels at the sides, back, and underarms banish bulges. Complete with adjustable, convertible straps and full-coverage cups, it flatters any neckline.
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SoftForm Bra
Wireless Bra
We started with our perfectly contoured, ultra-supportive V-Neck Bra and elevated it with the softest, dreamiest fabric imaginable. This wireless design includes a bonded cradle that provides the same lift as underwire—without any of the discomfort. Its hardware-free construction ensures a smooth, invisible look under even the most fitted clothing.
View More DetailsSoftForm Bra
HK$575
Silhouette Bra
Wireless Bra
Flat, stretch silicone is coated in soft velveteen flocking for flexible support. Engineered with a bonded cradle to replace underwire and smoothing wings along the back and sides. Raw cut, seamless bra construction disappears under clothes. Straps are adjustable and convertible to help you achieve your perfect fit.
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CrossOver V-Neck Bra
Wireless Bra
Crafted from our proprietary mesh with a deeper neckline. This underwire-free design incorporates a bonded underbust that delivers elevation and structure without metal components. Contouring side panels sculpt your silhouette and smooth away back and underarm spillage. Straps offer both adjustment and conversion options to achieve your ideal fit. Flexible, multi-position straps paired with stretch fabric in four directions ensure the bra conforms precisely to your unique contours.
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CrossOver Contour Bra
Wireless Bra
Our signature CrossOver bra has been elevated with integrated light foam cups that deliver enhanced support and a naturally contoured silhouette. Designed with cup and band sizing, this style ensures a tailored, flawless fit. Fixed foam cups eliminate the need for removable pads, while a concealed bonded cradle offers lift without underwire. Wider smoothing wings create a seamless profile under any outfit. Premium four-way stretch fabric moves with you and feels luxurious against your skin. Adjustable, convertible straps allow you to customize your comfort and coverage.
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Silhouette Roses Bra
Wireless Bra
Honeylove's signature rose-pattern silicone paired with soft velveteen flocking ensures reliable grip and all-day support that stays exactly where you place it. Our bonded cradle design eliminates uncomfortable underwire, while generous side panels gently contour your back and sides for a smooth, sculpted finish. Raw-cut edges vanish under every garment, and fully adjustable, convertible straps offer personalized comfort with effortless versatility.
View More DetailsSilhouette Roses Bra
HK$530
HK$477
New!
X Balance Bra
Wireless Bra
The X Balance Bra is designed to lift, separate, and support better than any other wireless bra on the market.• Soft elastic intersects at the center delivering beautiful separation and eliminating uniboob.• Built-in light molded foam cups provide shape and lift without adding bulk.• Floating mesh provides extra hold and has a beautiful sheer appearance at the neckline.• Ultra-plush elastic underband feels like a soft hug with the perfect amount of recovery.• Adjustable straps and hook and eye back closure let you customize your fit.• Patent-pending
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CloudEmbrace Bra with CloudWire
Underwire Bra
Meet the world's most comfortable underwire bra. • Flexible CloudWire is wrapped in light, airy foam for a protective cushion and zero chance of wire-poking• This cloud-like t-shirt bra features molded marshmallow foam cups for modesty, support and shape without adding bulk.• CloudFuse honeycomb bonding and super soft raw cut wings provide extra back and side smoothing.• Beautiful S-shaped perfect coverage neckline flatters your natural shape and gives the exact right amount of coverage.• Addjustable, convertible straps can be crossed in the back for a racerback fit and added security.• Patent-pending
View More DetailsUnderwire Bra
CrossOver Lace Bra
Lace Bra
Honeylove's signature flat lace details elevate this everyday essential. Built with a bonded cradle to replace underwire, a smoothing wing to combat back and underarm bulging, and foam cups to enhance your shape. Adjustable, convertible straps let you adjust the fit to your body, and soft, four-way stretch fabric adapts to your every move.
View More DetailsLace Bra
CrossOver Lace Bra
HK$575
CrossFlex Activity Bra
Wireless Bra
Designed for everyday wear and gentle movement, this bra provides unmatched support and comfort. It’s softer and more flexible than a typical bra, yet delivers the hold of an active style. The silicone-padded band and smoothing wings shape and support from every angle. Adjustable straps and a hook-and-eye back closure make dressing simple. Cloudfuse™ bonding replaces traditional underwire, giving you wireless comfort without sacrificing lift.
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Crossover Bra
CloudEmbrace Bra
Silhouette Bra
Softform Bra
Superpower Short
Liftwear Cami
Everyday Undies
Cami Bodysuit
Superpower BriefWhat is a 40A bra?
Cup size, the letter in your bra measurement, represents the difference between your bust and band measurements. For an A cup, that means your bust is about 1 inch larger than your band or underbust measurement.
Band size refers to the number portion of your bra size, like the “38” in a 38A, and represents the measurement around your ribcage, just under your bust. The band provides most of the support in a bra, not the straps, so finding the right band size is key to feeling comfortable and secure.
Key bra features for 40A bra size
For a 40A bra size, you have a wide variety of bra styles to choose from. If your goal is to enhance your shape and cleavage, consider bras with sturdy foam cups and padding.
Demi and balconette cups will be a better choice than full-cup bras. Alternatively, a 40A bra size can get away with bras that utilize much lower support.
Bralettes, soft triangle bras, and bandeau bras are excellent options for maximum comfort. For A cups with larger band sizes, consider wireless bras that offer more support and smoothing benefits.
For larger band sizes, look for bras with wide, smoothing wings and a strategically cut back to minimize bulging and ensure a smooth silhouette.
Ideal fit for an A cup bra
For someone with an A cup, the ideal bra fit focuses on comfort, shaping, and gentle lift. There should be no gaping or flattening the bust.
The band should provide most of the support. It should feel snug but not tight (you should be able to fit two fingers under it).
The cups should lie flat against your chest without any gaping or wrinkling. The center gore (middle part of the bra) should rest flat against your sternum.
For A cups, look for narrow-set straps or closer-set cups to ensure a better fit and avoid slipping straps.
Choosing the right 40A bra
First, use our bra size calculator to confirm you’re a 40A bra size. Then, determine your biggest needs as an A cup and choose a style accordingly.
Gorgeous mesh details, full coverage cups, and adjustable straps make this a great option for a 40A bra size looking for a supportive and stylish option.
The Silhouette Bra is a great daily option for a 40A bra size sizes looking for comfort and support that has adjustable features.
The SoftForm Bra is the ultimate lounge bra thanks to its super soft fabric and hardware-free construction. For a 40A bra size sizes seeking an ultra comfortable experience, this is a great style.
The CloudEmbrace has sturdy foam cups with very light padding, which is great for a 40A bra size looking for a very slight boost and extra shaping.