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$100
Honeylove logo

SoftForm Pullover Bra

Insanely soft, unbelievably supportive.
It's the wireless bra of your dreams.

All of the lift and
shape, none of the
underwire

  • Wireless LiftA bonded underbust lifts without underwire. Molded foam cups provide support and shaping.
  • Smooth Silhouette
    Invisible Under ClothesSmooth cups and flat seams lay gently against skin and disappear beneath tight tops.
  • All-day comfortPremium stretch fabrics, wide wings, and soft straps feel like a second skin.

A color for every mood

SoftForm Pullover Bra
The most advanced
wireless bra on the market
Honeylove logo
Honeylove Compare“This bra is unbelievably comfortable. You forget you have it on!”Daran S.
Moderate-High support
Seamless construction
Shape enhancing
Back smoothing
COMPETITORCompetitor Compare“The bra material is flimsy, but it's got thick, cheap padding.”Denise T.
Low support

It’s a crowd
favorite for
a good reason

5 stars“If you’re looking for back smoothing, this bra is a game changer.”Kimberly A.Verified Buyer
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CloudShape Bra with CloudWire
$79
Engineered for comfort, flawless fit, and effortless lift.
Best For
A completely invisible underwire t-shirt bra
Fit
Shaping cups and smoothing wings that feel like wearing nothing
Padding & Cups
Molded foam cups with a disappearing edge
Construction
Underwire embedded in cushioned foam
Unsure which size to choose?
Free shipping over
$100
• Free 30-day returns & exchanges

What makes it Honeylove?

A t-shirt bra made so perfectly, from fit to comfort features, that you’ll completely forget you’re wearing it.

  • Cloudwire is the evolution of underwire. We embed a semi-flexible wire inside light foam padding to protect your skin while providing great support.
  • Disappearing edge cups become gradually thinner as it approaches the neckline so that it completely disappears under fitted tops.
  • CloudFuse silicone at the inner wing smooths the back and sides, and clean bonded finishes lay flat against the skin.
  • Cup and band sizing ensures a perfect fit every time.
  • True to size. Use our sizing tool to find your perfect fit.
  • Body: 76% Nylon, 24% ElastaneCup lining: 100% Polyester

  • Hand wash cold. Do not bleach. Line dry. Do not iron. Do not dry clean.

Make it a set

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SuperPower Short

$89

Forget everything you
know about wireless bras

All-day comfortFour-way stretch molded cups hug without squeezing.
Wireless LiftA bonded underbust lifts without underwire.
Invisible Under ClothesSmooth cups and flat seams lay gently against skin.

What our customers are saying

All of your questions, answered

  • The cups in our CloudShape Bra are custom crafted from a dreamy blend of cloud and memory foam plus a hidden cushioned embedded underwire!
  • The CloudShape Bra will keep you well supported with a subtle lift thanks to our foam cups and embedded cushioned underwire.
  • The ideal method to care for your CloudShape Bra is by handwashing and air drying. If that doesn't work for you, don't worry! You can machine wash it on a delicate cycle with cold water and similar colors. Always remember to air dry.
  • Our Cloudshape Bra is our first separated cup underwire bra which gives an elevated T-Shirt bra look and feel!
  • Our CloudShape bra offers a flattering neckline that hits at a sweet spot that's neither too high or too low. It delivers full, all-day coverage with smooth molded cups, back-smoothing construction, and an engineered mesh wing for a seamless, invisible look under clothes!
Have more questions?

As Seen In

  • Vogue Logo

    "A shaping short adds a layer of security for that extra confidence boost."

    Read Article
  • Who What Wear Logo

    "In all my many years on this planet, I've never had a bra that felt this good to wear."

    Read Article
  • Forbes Logo

    "[Honeylove] is disrupting the status quo by taking the shame out of shapewear."

    Read Article