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CloudEmbrace Bra
Meet the modern wireless t-shirt
bra that lifts like a
dream and
feels like a cloud.
Wireless
Support
Support
All of the lift and
shape,
none of the
underwire
Wireless LiftCloudTouch™ cradle and molded foam pads lift without underwire.
Smooth Silhouette
Wing SupportWide, smoothing wings at the underarms, sides, and back eliminate bulging.
All-day comfortFlat, bonded seams and premium sweat-wicking fabrics work with your body.
The most
advanced
wireless
bra on the market
advanced
wireless
bra on the market
Support
All-day comfort
Shape enhancing
Back smoothing
“This bra feels like it was made for my body. Way more support and shape than I was expecting from a wireless bra!”Celeste A.Moderate-High support
All-day comfort
Shape enhancing
Back smoothing
COMPETITOR
“The fabric bulges where it should lie flat, and the seams are bulky.”Felicia P.
“The fabric bulges where it should lie flat, and the seams are bulky.”Felicia P.Low support
A color for every mood
It’s a crowd
favorite for
a good reason
“I’ve been looking for a wireless bra that fits exactly like my underwire t-shirt bras. This is the answer to my prayers!! Honestly, it’s even better than my underwire bras because it also smooths out my back.”Grace S.Verified Buyer
NEW IN:
CloudWire
After two years of research, development, and innovation, a new era of underwire is here.
Shop CloudWireCushioned underwire is embedded into foam padding for a fit so comfortable, it's started an underwire revolution.
Cushioned underwire is embedded into foam padding for a fit so comfortable, it's started an underwire revolution.
Choose your style
CloudWire
"I love that the band around my rib cage is soft. It's not pinching me, it's not digging into me."MELISSA
Wireless
"I can't believe it, finally a bra that fits! Normally, can't wait to take off my bra but this one I barely notice."Sandra
SoftForm V-Neck Bra
Original priceSale price
$69
$63
Scroll to reviews
Pre-Order 10% Off
The fully adjustable version of our insanely soft and supportive SoftForm Bra.
Style: SoftForm
What makes it Honeylove?
Ultra soft performance fabric feels like a dream against skin, while adjustable straps and hook-and-eye back closure let you customize your fit.
- The bra's seamless design disappears under tight clothes.
- Premium brushed lining feels incredibly soft on your skin.
- Foam cups are anchored in for zero moving around or twisting.
- Smoothing wings prevent bumps under clothing.
- Easy on-and-off thanks to adjustable features.
- A bonded underbust lifts without underwire.
True to size. Use our sizing tool to find your perfect fit.
Body: 64% Nylon, 36% ElastaneLining: 67% Nylon, 33% Elastane
Machine wash cold. For best results, use washbag. Use only non-chlorine bleach. Line dry. Do not iron. Do not dry clean.
Make it a set
Customers also bought
The most advanced wireless bra
on the market
All-day comfortFlat, bonded seams and premium sweat-wicking fabrics move with you.
Wing SupportSupportive wing smooths underarm and back.
Wireless LiftCloudfuse® cradle and molded foam pads lift without underwire.
What our customers are saying
All of your questions, answered
Our SoftForm V-Neck Bra has all the features we know and love with the added back hook and eye closure and strap adjustability providing a higher back platform to optimize a smooth profile.
Our SoftForm V-Neck Bra offers a wireless plunge coverage featured in a lower neckline for more diverse wearability.
The ideal method to care for your SoftForm V-Neck Bra is by handwashing and air drying. If that doesn't work for you, don't worry! You can machine wash it on a delicate cycle with cold water and similar colors. Always remember to air dry.
Our SoftForm V-Neck Bra is equipped with a bonded cradle that's stabilized at the center front. Additionally, side-bust boning keeps your chest centered. Full coverage, molded foam cups provide extra shaping and support. Wide wings and a supportive band also add stability while maximizing comfort.
The SoftForm V-Neck Bra provides another wardrobe solution to those that love the SoftForm Bra by dropping the neckline, adding adjustability, and back hook and eye closures for an everyday wear.
Our SoftForm V-Neck Bra has all the features we know and love with the added back hook and eye closure and strap adjustability providing a higher back platform to optimize a smooth profile.
Our SoftForm V-Neck Bra offers a wireless plunge coverage featured in a lower neckline for more diverse wearability.
The ideal method to care for your SoftForm V-Neck Bra is by handwashing and air drying. If that doesn't work for you, don't worry! You can machine wash it on a delicate cycle with cold water and similar colors. Always remember to air dry.
Our SoftForm V-Neck Bra is equipped with a bonded cradle that's stabilized at the center front. Additionally, side-bust boning keeps your chest centered. Full coverage, molded foam cups provide extra shaping and support. Wide wings and a supportive band also add stability while maximizing comfort.
The SoftForm V-Neck Bra provides another wardrobe solution to those that love the SoftForm Bra by dropping the neckline, adding adjustability, and back hook and eye closures for an everyday wear.
As Seen In
"In all my many years on this planet, I've never had a bra that felt this good to wear."
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