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$100
CloudEmbrace Bra
Meet the modern wireless t-shirt
bra that lifts like a
dream and
feels like a cloud.
Wireless
Support
Support
All of the lift and
shape,
none of the
underwire
Wireless LiftCloudTouch™ cradle and molded foam pads lift without underwire.- Smooth Silhouette
Wing SupportWide, smoothing wings at the underarms, sides, and back eliminate bulging. 
All-day comfortFlat, bonded seams and premium sweat-wicking fabrics work with your body.
Made for
real bodies
Whether you have a fuller bust or just want lift and shape that feels like nothing at all, the CloudEmbrace Bra is engineered to support, smooth, and shape without underwire.
- Bands
- 30-44
- Cups
- A-G
01 Every size
A fuller bust, fully
supportedReal lift and shape all the way to a G cup, so a fuller bust gets a bra built for it.
02 Every shape
Fit to how
you're shapedShaping cups work with side-set, fuller, or asymmetric shapes, smoothing the sides and back without flattening.
03 Every day
Comfortable, not
constrictingCloudFuse bonding and flat seams lay clean against the body, with adjustable straps that work across necklines and frames.
Made for
real bodies
Whether you have a fuller bust or just want lift and shape that feels like nothing at all, the CloudEmbrace Bra is engineered to support, smooth, and shape without underwire.
01 Every size
A fuller bust, fully
supportedReal lift and shape all the way to a G cup, so a fuller bust gets a bra built for it.
02 Every shape
Fit to how
you're shapedShaping cups work with side-set, fuller, or asymmetric shapes, smoothing the sides and back without flattening.
03 Every day
Comfortable, not
constrictingCloudFuse bonding and flat seams lay clean against the body, with adjustable straps that work across necklines and frames.
- Bands
- 30-44
- Cups
- A-G
A color for every mood
The most
advanced
wireless
bra on the market
advanced
wireless
bra on the market
Support
All-day comfort
Shape enhancing
Back smoothing
“This bra feels like it was made for my body. Way more support and shape than I was expecting from a wireless bra!”Celeste A.Moderate-High support
All-day comfort
Shape enhancing
Back smoothing
COMPETITOR
“The fabric bulges where it should lie flat, and the seams are bulky.”Felicia P.
“The fabric bulges where it should lie flat, and the seams are bulky.”Felicia P.Low support
It’s a crowd
favorite for
a good reason
“I’ve been looking for a wireless bra that fits exactly like my underwire t-shirt bras. This is the answer to my prayers!! Honestly, it’s even better than my underwire bras because it also smooths out my back.”Grace S.Verified Buyer
NEW IN:
CloudWire
After two years of research, development, and innovation, a new era of underwire is here.
Shop CloudWireCushioned underwire is embedded into foam padding for a fit so comfortable, it's started an underwire revolution.
Cushioned underwire is embedded into foam padding for a fit so comfortable, it's started an underwire revolution.
Choose your style
CloudWire
“I love that the band around my rib cage is soft. It's not pinching me, it's not digging into me.”
Wireless
“I can't believe it, finally a bra that fits! Normally, can't wait to take off my bra but this one I barely notice.”
CrossOver Bra with CloudWire
$79
Our best-selling bra now comes with light foam wrapped underwire.
Style: CrossOver
Free shipping over • Free 30-day returns & exchanges
$100
What makes it Honeylove?
The viral CrossOver Bra just got an underwire update for maximum comfort, style, and support.
- CloudWire™ provides comfortable underwire support thanks to embedded flexible wire that's cushioned in foam.
- Thin, flexible foam cups add lightweight shaping and support — no removable pads here.
- Smoothing wings create a completely smooth silhouette at the back and sides.
- Adjustable, convertible straps and a hook and eye back closure let you customize your fit.
- Bonded seams replace bulky stitching for an invisible fit under clothes.
- True to size. Use our sizing tool to find your perfect fit.
Body: 64% Nylon, 36% ElastaneMesh: 64% Nylon, 36% ElastaneCup lining: 100% Polyester
Make it a set
Customers also bought
The most advanced wireless bra
on the market
Flat, bonded seams and premium sweat-wicking fabrics move with you.
Supportive wing smooths underarm and back.
Cloudfuse® cradle and molded foam pads lift without underwire.All-day comfortFlat, bonded seams and premium sweat-wicking fabrics move with you.
Wing SupportSupportive wing smooths underarm and back.
Wireless LiftCloudfuse® cradle and molded foam pads lift without underwire.
What our customers are saying
All of your questions, answered
- "The CrossOver Bra with CloudWire beautifully marries our supportive CloudEmbrace construction with the signature CrossOver aesthetic. The primary difference is the addition of our CloudWire—a flexible underwire designed for structured support—whereas the original CrossOver remains completely wire-free."
- It's designed for everyday comfort and style rather than workouts—a perfect go-to for beautiful, dependable support that looks and feels great all day long.
- This bra pairs our CloudWire with smooth, molded cups and mesh detailing along the top edge for a beautiful finish. Adjustable straps let you wear them straight or crossed in the back and comes in cup & band sizing, so you can find your perfect fit.
- Not at all! The CloudWire is embedded in a layer of protective foam that lies smoothly against your body, giving you secure lift and a fit you can wear effortlessly from morning to night.
- The ideal method to care for your CrossOver Bra with CloudWire is by handwashing and air drying. If that doesn't work for you, don't worry! You can machine wash it on a delicate cycle with cold water and similar colors. Always remember to air dry.
- "The CrossOver Bra with CloudWire beautifully marries our supportive CloudEmbrace construction with the signature CrossOver aesthetic. The primary difference is the addition of our CloudWire—a flexible underwire designed for structured support—whereas the original CrossOver remains completely wire-free."
- It's designed for everyday comfort and style rather than workouts—a perfect go-to for beautiful, dependable support that looks and feels great all day long.
- This bra pairs our CloudWire with smooth, molded cups and mesh detailing along the top edge for a beautiful finish. Adjustable straps let you wear them straight or crossed in the back and comes in cup & band sizing, so you can find your perfect fit.
- Not at all! The CloudWire is embedded in a layer of protective foam that lies smoothly against your body, giving you secure lift and a fit you can wear effortlessly from morning to night.
- The ideal method to care for your CrossOver Bra with CloudWire is by handwashing and air drying. If that doesn't work for you, don't worry! You can machine wash it on a delicate cycle with cold water and similar colors. Always remember to air dry.
As Seen In
"In all my many years on this planet, I've never had a bra that felt this good to wear."
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