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$100
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CloudEmbrace Bra

Meet the modern wireless t-shirt
bra that lifts like a dream and
feels like a cloud.

Wireless
Support

All of the lift and
shape, none of the
underwire

  • Wireless LiftCloudTouch™ cradle and molded foam pads lift without underwire.
  • Smooth Silhouette
    Wing SupportWide, smoothing wings at the underarms, sides, and back eliminate bulging.
  • All-day comfortFlat, bonded seams and premium sweat-wicking fabrics work with your body.

Made for
real bodies

Whether you have a fuller bust or just want lift and shape that feels like nothing at all, the CloudEmbrace Bra is engineered to support, smooth, and shape without underwire.

Bands
30-44
Cups
A-G
  • Model wearing the black CloudEmbrace Bra

    01 No spilling over

    Coverage that contains

    Perfect-coverage memory-foam cups and wide wings support a fuller bust fully — no spillover, no gaping, no compromise.

  • Back view of a model wearing the nude CloudEmbrace Bra, showing the smooth band

    02 No riding up

    A band that stays put

    A wide, supportive cradle anchors securely to your ribcage, lifting like an underwire bra without creeping up your back.

  • Three-quarter view of a model wearing the pink CloudEmbrace Bra, showing the molded cups

    03 No flattening

    Lift, not squash

    Molded memory-foam cups lift and amplify your natural shape — full support and real shaping, never flattened.

A color for every mood

CloudEmbrace Bra
The most advanced
wireless bra on the market
Honeylove logo
Honeylove Compare“This bra feels like it was made for my body. Way more support and shape than I was expecting from a wireless bra!”Celeste A.
Moderate-High support
All-day comfort
Shape enhancing
Back smoothing
COMPETITORCompetitor Compare“The fabric bulges where it should lie flat, and the seams are bulky.”Felicia P.
Low support

It’s a crowd
favorite for
a good reason

5 stars“I’ve been looking for a wireless bra that fits exactly like my underwire t-shirt bras. This is the answer to my prayers!! Honestly, it’s even better than my underwire bras because it also smooths out my back.”Grace S.Verified Buyer
CloudEmbrace Bra with CloudWire

NEW IN:
CloudWire

After two years of research, development, and innovation, a new era of underwire is here.

Shop CloudWire

Cushioned underwire is embedded into foam padding for a fit so comfortable, it's started an underwire revolution.

CloudWire detail

Choose your style

CloudWire
CloudWire
5 stars
“I love that the band around my rib cage is soft. It's not pinching me, it's not digging into me.”
MELISSA
Shop CloudWire
Wireless
Wireless
5 stars
“I can't believe it, finally a bra that fits! Normally, can't wait to take off my bra but this one I barely notice.”
Sandra
Shop Now
CrossOver Contour Bra
$69
Our bestselling wireless CrossOver Bra, now with built-in molded cups for a rounded shape
Molded cups for greater support
Unsure which size to choose?
Free shipping over
$100
• Free 30-day returns & exchanges

What makes it Honeylove?

We've reimagined our signature CrossOver Bra with built-in light foam cups for extra support and a smooth, rounded t-shirt bra shape

  • Molded foam cups provide extra shaping for a rounding effect under clothes
  • A stabilized cradle provides support without underwire.
  • Lower-profile side wings sit comfortably below the armhole for a seamless look under tanks and lower-side-cut tops.
  • Premium materials and four-way stretch fabric feel like a dream against skin.
  • Adjustable, convertible straps let you personalize your fit and wear it multiple ways.
  • Patent-pending
  • True to size. Use our sizing tool to find your perfect fit.
  • Body: 64% Nylon, 36% SpandexMesh: 65% Nylon, 35% Spandex

  • Hand wash cold. Do not bleach. Line dry. Do not iron. Do not dry clean.

Make it a set

Customers also bought

CrossOver Bra

$69

Silhouette Bra

$64

LiftWear Tank

$84

SoftForm Pullover Bra

$69

The most advanced wireless bra
on the market

All-day comfortFlat, bonded seams and premium sweat-wicking fabrics move with you.
Wing SupportSupportive wing smooths underarm and back.
Wireless LiftCloudfuse® cradle and molded foam pads lift without underwire.

What our customers are saying

All of your questions, answered

  • Yes! The CrossOver Contour Bra has adjustable straps that can be worn traditionally over the shoulders or crisscrossed in the front or back. The crisscross style is perfect for accommodating different outfit styles, like racerback tops, and also provides extra support.
  • Our CrossOver Contour Bra is equipped with an extended bonded cradle for enhanced support. Side-bust boning helps keep your chest centered, with a stationary molded foam cup for natural shaping and built-in support. Wide wings and a supportive band add stability while maximizing comfort.
  • The ideal method to care for your CrossOver Contour Bra is by handwashing and air drying. If that doesn't work for you, don't worry! You can machine wash it on a delicate cycle with cold water and similar colors. Always remember to air dry.
  • The CrossOver Contour Bra is best suited for side-set, tubular, and conical breast shapes.
  • The CrossOver Contour Bra offers a new approach to our original CrossOver Bra. Designed with a stationary molded foam cup that’s anchored and stabilized in key areas, it offers a higher level of structure and support—while maintaining the comfort you love.
Have more questions?

As Seen In

  • Vogue Logo

    "A shaping short adds a layer of security for that extra confidence boost."

    Read Article
  • Who What Wear Logo

    "In all my many years on this planet, I've never had a bra that felt this good to wear."

    Read Article
  • Forbes Logo

    "[Honeylove] is disrupting the status quo by taking the shame out of shapewear."

    Read Article